THE RESEARCH

Ancient Wisdom, modern evidence

Goji isn't a trend. It's one of the most studies superfruits in modern nutritional science.

Meet LBP.

Goji's most studied compound.

Lycium barbarum polysaccharides, or LBP, are the primary active compounds in goji berries. These water-soluble molecules make up 5 to 8% of the fruit and account for most of its documented biological activity.

LBP is what decades of peer-reviewed research keeps returning to. A single class of compounds with antioxidant, immune-regulating, neuroprotective, and prebiotic properties.

LBPs are among the most comprehensively studied plant polysaccharides in modern nutritional science.

— Frontiers in Plant Science, 2019

Fresh-pressed puree preserves LBP in its most bioavailable form. Drying and spray-processing degrade these delicate molecules, which is why we never dry our berries.

Antioxidant Activity

Reduces oxidative stress

LBP activates key cellular repair pathways associated with longevity and cellular resilience.

Eye & Vision

Protects retinal cells

Research demonstrates significant reduction in retinal damage markers. Combined with lutein ester for layered eye support.

Gut Microbiome

Natural prebiotic effect

LBP selectively feeds Bifidobacterium and Lactobacillus, beneficial bacteria linked to immunity and gut balance.

Metabolic Support

Blood sugar & lipids

Peer-reviewed studies show improvements in insulin sensitivity and healthy cholesterol levels.